A few months ago my freshman roommate asked me to “like” her new clothing line on Facebook. At first, I thought she was crazy… Who starts a business straight out of college. She does. But the more I looked into it, the more genius I thought she was.
Her line is simple, and it makes sense.
LA trends with Texas graphics. Relaxed, edgy and comfortable, but rustic and southern. Perfect for Austin.
I purchased my first Southward Apparel piece this morning, and I cannot wait until it gets to my doorstep!
I was super bummed that the Lone Star Sweater was sold out, but maybe next winter… Which piece is your fav?
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